Developing a working relationship based on trust is as important to us, as it is to you. With this in mind, let me share with you a simple fact of reality, one that you may have already guessed, and one that will help you to maintain a realistic view the process of licensing your new product idea: Licensing new products to major toy, game, baby and gift product manufacturers is a very speculative business. Try not to let your excitement and enthusiasm about your new product idea overcome your good judgment. Only work with representatives, brokers or agents who have been recommended to you by one or more major companies, or by the industry's trade association. Even then there are no guarantees. As you might expect, our company clients ONLY want to see strong and viable new product ideas in an appropriate presentation format. Our responsibility, therefore, is to select only the highest quality product ideas, using our background and 29 plus years experience in the industry. In the final analysis, it's up to companies to decide which new products to license and put into their product lines. It's a tough business. But if we're successful licensing your new product idea, the financial rewards can be great. |